Master Claude in Your Business

What you'll learn

Five practical Claude superpowers for business owners

The Claude ecosystem Four access points (web, desktop, mobile, API) and four output types (text, artifacts, files, working software). Pick the right one for the job.
Artifacts: build functional tools live in the chat Quizzes, calculators, intake forms, dashboards — generated in minutes, no developer needed. (Sonja built a brand quiz live in the session and deployed it to her site that same day.)
Skills: automate your repeatable workflows Save your proposal-writing, SOP-building, email-sequencing workflows as a reusable Skill. Fire it with a single command. Consistent, on-brand output every time.
Models: pick the right "brain" for the task Haiku for fast and cheap. Sonnet for daily work. Opus for deep, strategic thinking. Stop using a sledgehammer to crack a nut (and stop using a nutcracker on a brick wall).
Cowork & Code: the desktop superpowers Cowork drives your browser to do real work. Code lets you customise artifacts in plain English — add email capture, plug into your CRM, brand the output. (Includes the security guardrails worth knowing before you give Claude the keys.)

Live in the session

Real tools, built in real time

Sonja built a "Is Your Brand Working for You?" quiz live and deployed it to her website during the session.
Kevin generated a new patient intake form for a dental practice in under a few minutes.
An enterprise IT proposal for Westpac, generated from a Skill that pulled in past context automatically.

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Live on Zoom · free

If the training opened your eyes to what's possible, come to the live masterclass. I'll walk you through the five highest-leverage areas where AI is moving the needle for serious business owners, and answer your real implementation questions live on the call.

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